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Into the Heart of Meetings: Basic Principles of Meeting Design, by Mike van der Vijver, Eric de Groot
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Summary: Into the Heart of Meetings defines meetings as a form of communication. It describes the characteristic processes of meetings and how to influence them through Meeting Design. Based on many years of working together as professional Meeting Designers, the authors provide an array of tools that enable meeting organisers to obtain the best outcomes from their meetings as measured by their business value. Into the Heart of Meetings is also the first book ever about Meeting Design. Through their company MindMeeting, over the past 10-20 years the authors have given shape to this new profession. They introduce the principles underlying Meeting Design, as well as the main practical issues that Meeting Designers face and need to solve. The authors use countless examples, connecting their writing to daily working practice. Thus Into the Heart of Meetings is an explorative study, a textbook and a practical guide in one. Further details: Meetings – conferences, conventions, seminars, workshops, etc. – are an integral part of daily life in organisations. In this book, the authors argue that the potential of such meetings is severely under-utilised for a number of reasons. One of these is that the organisation of meetings is conceived mainly as a logistical operation. Into the Heart of Meetings shows that this approach misses the point with regard to the communicative value and power of meetings. The power of meetings depends on the human dynamics they are capable of unleashing. To accomplish that effectively requires a new paradigm for the way in which meeting programmes are conceived and executed. Meeting Design provides that new paradigm and the authors discuss all the basic knowledge a Meeting Designer needs to possess. Hence the book’s subtitle Basic Principles of Meeting Design. The book combines a theoretical framework with a great many examples and practical tools. As a result, it is not only useful for professionals in the Meetings Industry, but also for managers and consultants who use meetings as a means to achieve their goals. Areas where the book’s subject matter is particularly pertinent include strategic and change management, Human Resources management, knowledge management, innovation and business communications. The relatively informal style and the numerous cases make Into the Heart of Meetings an easy read. The iconic illustrations underline the authors’ messages admirably. At the end of each chapter the preceding content is approached from a different angle in a – fictitious – conversation between the authors and a “sceptic”, thus underlining the practical implications of the topic treated in the previous pages. In the absence of any formal educational curricula on Meeting Design, Into the Heart of Meetings yet provides ample material for university and professional training courses in such fields as communications, event management and organisation, conference and meeting management and organisation and facilitation. Also trainers in adult education and organisational change agents will find many useful insights. The lecturers for the minor event management (part of a degree in Communications at NHL in the Netherlands) have already adopted the book as compulsory reading material for their students, while two more educational institutions have also expressed an interest in doing so even before the book has been published.
- Sales Rank: #807362 in Books
- Brand: Brand: CreateSpace Independent Publishing Platform
- Published on: 2013-02-20
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x .73" w x 6.00" l, .95 pounds
- Binding: Paperback
- 320 pages
- Used Book in Good Condition
About the Author
Mike van der Vijver is a consultant, trainer and facilitator, working with people and processes. He has over 20 years’ experience in the meeting industry, initially as conference interpreter and subsequently as meeting designer through MindMeeting, the company he co-founded. In addition, he is an executive consultant and coach on national and organisational culture with Itim International. Mike regularly provides content at international conferences. He lives both in Italy and the Netherlands. Eric de Groot is one of the first Meeting Designers. His pioneering work started in 1992; now he caters to the national (Dutch) market in De Wet van Thomas and internationally in MindMeeting. Thanks to his background in drama he takes a broad, human perspective to meetings and meeting processes. Eric regularly conducts workshops and learning sessions for professionals in the meeting industry as well as in other educational contexts. He lives in the Netherlands.
Most helpful customer reviews
2 of 2 people found the following review helpful.
Incredibly important reading for all in the meeting industry!
By Dan Cormany
I've not finished the book yet (as I received it two days ago) but can already state that this is the most important offering for meeting planners in years. More than an instructional work on meeting logistics, this builds on the 2007 book Meeting Architecture - A Manifesto to demonstrate both the need and the techniques of implementing the philosophy of that book. If you have been in the planning field for decades (as I have) you will learn as much from this book as a newcomer to the field - the content is that revolutionary. Those who work in venues will likewise gain insight into the direction in which meeting planning must head. A must read.
0 of 0 people found the following review helpful.
How to keep meetings on task, funny and enjoyable book.
By B. Wolinsky
The great economist Thomas Sowell once said “people who enjoy meetings shouldn’t be in charge of anything,” and I tend to agree. When you go into the average meeting, people end up discussing every inane nuance of what paper to put in the printer, while you’re barely willing to give it five minutes. This book shows you how to structure a meeting, so that you don’t waste time or annoy the members present.
There’s a wonderful chapter here on international meetings, where you have different attitudes on what to expect. The authors tell me something I never thought of; Italians will not stop just because their time is up. They will keep on going, and tempters will flair. To Scandinavians, however, this is grossly unacceptable. Another example of a culture clash is a meeting where the mayor is late, then calls to say she’ll be later, then calls to say she probably won’t make it. This might not seem like problem; after all, just start anyway, and the mayor can speak at the end. The problem is that in some countries, they can’t start until they get a “greeting from the authorities.” In Korea and Japan, showing up late is not acceptable at all. It’s the equivalent of picking your nose in public.
The authors give advice on how to arrange the seats, the tables, and the schedule. Some meetings do well as round table discussions, and others, especially when you have visual presentations, need a long table where everyone can see ahead. Then we get to the role of the host (or facilitator) who’s in charge of making sure everyone has their turn to speak. You don’t want a meeting turning into a free-for-all or a shouting match, especially when you’re on a deadline.
The funniest thing in this book was in the chapter on international meetings. A conference goes overtime, and everything’s late, but Italian attendants all walk out when it’s time for their free pasta lunch. You can waste time, cheat, and be rude in Italy, but the mealtimes are sacrosanct!
This book is more than a guide to structuring a meeting. It’s a funny book on the way different peoples communicate.
0 of 0 people found the following review helpful.
A must read if you are a meeting planner and want to be taken seriously
By Amazon Customer
After having worked for many years successfully designing meetings (something which few people can claim), Mike and Eric have been kind enough to share with the rest of us all their knowledge and experience. This book will not only open your mind as to what really matters in a meeting (its content) but it will also give you practical tools and tons of actionable ideas to start putting it into practice. I'm fortunate enough to be working right now on my first meeting design assignment for a client and can't put this book down!
But to me, the highlight of the book is how Eric and Mike conceive meetings: not as a means for people to meet, but as a tool to solve a business challenge. As I kept reading the book, I realized how unconventional and remarkable is their approach: to me, they are almost like psychologists or doctors, who with their work diagnose a company's problem or illness and then design a meeting to cure it! So I encourage all meeting planners to read this book and change the way they conceive meetings. I believe it is a much more meaningful and interesting job!!
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